Content Development Tailor-Made For Your Success
With tons of features at your fingertips, let your creativity loose. Welcome your visitors with elegance and flexibility.
Versatile Content
We understand that content versatility is needed for various platforms. No matter the type of content or format needed for your business’ website or social media, we can develop what you currently have or create entirely new content that is captivating and original.
Fresh Perspective
To develop and elevate your existing content, what you might need is the perspective of a third party. Especially if it’s coming from an experienced and professional writer. You might need to view content possibilities from a new lens and we can help!
Consistent Quality
With The Write Direction’s years of providing consistently quality written output, you can only trust the best to develop the content your business puts out. Whether it’s blog posts, landing pages, service pages, and more, you can only get the best right here.
Experts and Specialists
By trusting our services, you get the support of industry experts and marketing specialists to ensure the content is not just compelling but valuable for your business and its intended audience. You can be assured that the content is well-researched and accurate.
Competitive Edge
Businesses compete with other businesses which is why content development is important but often overlooked. If you want that edge against your competitors, you need to add value to your website’s pages and the content you put out on social media.
Get Expert Content Development Done!
Optimized Content
The other set of eyes comes from Google’s web crawlers. Major search engines view the content you have available and sort you into a ranking on the search engine results pages (SERPs). The better your content is, the higher you’ll rank on those pages.
Valuable Insight
High-quality content is essential for both of these factors. You cannot simply have a great product. You must also provide valuable information that creates long-lasting returning customer relationships between your audience and your company.
Blog Posts
Most modern websites need a blog to add secondary material and information. There are many reasons for doing so. Firstly, you are enhancing the user experience of your website because you are giving your audience valuable, expert information about a product or service. In addition, those blogs give personality to your website.
Additionally, blog posts add more content and keywords to your website. This provides more content for Google’s web crawlers to sort through and categorize you for a variety of search terms. We are able to help you build and keep your customer base interested by providing you with customized, professional, ghost-written blog content that will make your website and business stand out.
Service Pages
A service page contains content that speaks to a particular product or service that you offer. Each individual service that your business provides needs to have a dedicated page which expands on the nature of the service, highlights its benefits, and explains to the customer why they should choose your service or product over the competitor’s. We employ writers with many years of experience writing service pages for companies all over the world, as well as to a wide range of audiences.
Location Pages
A location page includes content that is tailored to each individual location where your business operates. Often times, companies will purchase location page content when they are expanding to new regions or areas. This content is incredibly important when attempting to make a good first impression on a new market, especially in a larger city.
Our writers have written hundreds of location pages for small, medium, and large-sized businesses all over North America, helping them reach out and make themselves known to new customers.
Landing Pages
A landing page is a standalone web page that is distinct from your main website. Its purpose is to get users to fill out a lead generation form, or a contact form, to either gain more information or sign up for a service. The more optimized your landing page is, the more success it will have in attracting customers to convert to leads, which puts users one step closer to purchasing your product or service. There are many elements to consider when designing a landing page, including the headline, value proposition, features and benefits, lead generation form, social proof, and a clear call-to-action.
Having good quality content is not just a benefit anymore; it is a necessity. In the world of marketing, they say content is king. There’s a good chance that your competition has already pursued, or is currently pursuing, this strategy in an attempt to stand out from everyone else. The only thing you can do is make sure that your content reads better, is more interesting, and provides your target market with higher quality, more useful information.
At The Write Direction, our writers partner with our designers. Together, they are able to optimize your landing pages by following industry best practices. Landing pages are an excellent form of online marketing, and when optimized by our writers for conversions, they will help to increase your leads and minimize cost-per-acquisition.
Frequently Asked Questions
What is content development?
The process of content development includes creating and improving current writing material for the purpose of marketing, communication, education, and the dissemination of information. What The Write Direction can do is write, edit, and optimize content for your business depending on your goals and target market.
How do you ensure that the content is original and not plagiarized?
Our written outputs go through rigorous quality-checking. The Write Direction uses a secure plagiarism detection tool to ensure the delivered content is original and not plagiarized. Our professional writers thoroughly review everything so you can be assured.
Can you help with SEO and optimize the content?
A key factor in developing content is making sure that it's optimized. We can do keyword research that is in line with your business’s industry and sector. We’ll strategize to further improve your content’s visibility.
How can you align the content with our brand’s voice and content style?
We always consult with our clients so we can get a good grasp of their branding goals. We also request for relevant information and ask that you share your content style guide if any.
How will you handle revisions?
Upon receiving the output, you can review the content and let us know of any revisions needed and we’ll be happy to perfect it!
